Good morning. It’s November 26th, and it’s our favorite time of the year; when brands fight over our wallets and that health splurge you’ve been eyeing finally tips you over the edge.
Prepare yourself. There is a lot of noise out there.
A lot of clearance-bin junk masquerading as high-tech wellness.
HOWEVER…
Buried under the mountain of magic beans and powdered ashwaganda gummies, there is actually some legitimate opportunities to better yourself for the future.
Let’s get to it. 👇

TESTING SERVICES
KNOW YOUR NUMBERS
If you’ve ever tried to ask your regular doctor to check your hormones, you know the struggle. They usually say no. Lifeforce says yes. They send a phlebotomist to your house (so you don't have to sit in a sad waiting room), they test 50+ biomarkers including the "fun" stuff like Testosterone, IGF-1, and ApoB, and then a functional medicine doctor walks you through it all on Zoom.
If you’re tired of medical portals that look like they were built in 1998, check out Superpower. They are the new kids on the block, positioning themselves as a high-end "digital twin" platform. They aggregate all your data, labs, Oura ring stats, etc, into a stunningly beautiful dashboard that makes understanding your health feel like playing a video game.
Bonus pick:
Co-founded by Dr. Mark Hyman, the value is already kind of insane for 100+ lab tests. That includes everything from thyroid antibodies to heavy metals and heart health markers. You get tested twice a year to track trends. It’s the best "one-and-done" purchase if you want a complete map of your biology without insurance headaches.

WEARABLES
ALL-DAY TRACKING
WHOOP is going all-in this holiday season on options for every new user, with deals across all models, including the latest

model 5.0 which dropped earlier this year. You’ll still be on the look for the yearly subscription, but if you’re looking for the gold standard in health optimization, with more analytics than you can imagine, this might be the time to jump.
Bonus pick:
Unlike trackers that just measure your data, the Apollo Neuro is a therapeutic wearable that actively tries to change how you feel. It uses "touch therapy" (gentle vibrations) to stimulate your nervous system, helping you focus, relax, or fall asleep. It doesn't track steps or calories; it's purely for mental wellness and recovery.

SUPPLEMENTS
STACKING UP
If you ask a pro athlete or a functional medicine doctor what they take, they usually say Thorne. Their quality control is obsessive (NSF Certified for Sport), meaning what's on the label is actually in the pill. They almost never run sales, so this is the time to stock up on the basics like Creatine, Vitamin D, or their famous Basic Nutrients 2/Day
Pendulum is the only company in the world that has figured out how to grow Akkermansia, a beneficial gut bacteria that is usually missing in people with metabolic issues. It helps regulate your sugar levels and naturally stimulates GLP-1 (the "fullness" hormone). If you’re trying to curb sugar cravings without injections, this is the holy grail.
Bonus pick:
You know about Omega-3s (fish oil). But recently, scientists discovered C15:0, a fatty acid that actually strengthens your cell walls, making them more resilient to age. It’s basically armor for your cells. It’s vegan, tasteless, and pure. If you want to play the long game with longevity, this is the molecule to add.

MISCELLANEOUS
WELLNESS FOR ALL
Bonus pick:






































